Lifecycle Luminaries

New! Mentorship Program For Lifecycle Marketers

Enroll as a mentee or a mentor.

Oct 2 • 

Lifecycle Luminaries

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June 2025

Inside a Dinner With Lifecycle Leaders: Top AI Takeaways

Lessons from a dinner with top lifecycle marketers on driving real AI adoption

Jun 13 • 

Lifecycle Luminaries

May 2025

🧪 Free Email Proofing & Testing AI Assistant: Custom GPT

Your first-pass QA analyst for email campaigns

May 6 • 

Lifecycle Luminaries

Key Insights & Real-World Examples from Iterable Activate Summit 2025

At Iterable Activate 2025, it became clear that lifecycle marketing is undergoing a profound transformation.

May 1 • 

Lifecycle Luminaries

April 2025

What Lifecycle Marketing Leaders Need to Know About Model Context Protocols (MCPs)

The AI Protocol That Could 10x Your Email Marketing Workflow

Apr 8 • 

Lifecycle Luminaries

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Gmail’s New Unsubscribe Tool, the Rise of AI Agents, and Gartner Evaluation Criticism

Here are the top 3 things happening in the lifecycle marketing space.

Apr 1 • 

Lifecycle Luminaries

February 2025

AI Copywriting Guide & Top Tools For Lifecycle Marketers

A guide to how AI can aid your email copywriting process—from content generation to personalization and optimization.

Feb 25 • 

Lifecycle Luminaries

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Apple Branded Mail, iOS 18.2 Impact on Email Engagement, and Annual Recap Gold Standards

Welcome to the third edition of The Three Dots, where we share the three things you need to know about what’s happening in our space.

Feb 18 • 

Lifecycle Luminaries

Lifecycle Marketing Salary Report: 2024

Fill out the 2025 Salary Survey to get access to the latest data:

Feb 5 • 

Lifecycle Luminaries

January 2025

Elon Musk’s Xmail, Gmail Open Rates Drop, and Potential Braze Acquisition

Welcome to the second edition of The Three Dots, where we share the three things you need to know about what’s happening in our space.

Jan 9 • 

Lifecycle Luminaries

December 2024

The Three Dots – Edition #1

👋 Hey there, lifecycle marketers! Welcome to the first edition of The Three Dots, where we share the three things you need to know about what’s…

Dec 11, 2024 • 

Lifecycle Luminaries

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Coming soon

This is Lifecycle Luminaries.

Dec 3, 2024 • 

Lifecycle Luminaries